PENN’s PA Hollywood Online Casino Unveils Rebrand
Pennsylvania’s sports betting and iGaming community got a considerable shake-up as Penn Entertainment announced a full rebrand of its Hollywood PA Online Casino. The move comes after Penn’s partnership with ESPN and will pave the way for the creation of the ESPNBET platform.
The rebrand will significantly impact the Hollywood Casino app, which went live in The Keystone State in October 2020. The new strategy will see focus taken away from the Barstool brand under which the app was operating, to strengthen the Hollywood Casino brand.
Penn CEO Jay Snowden dropped heavy hints with Pennsylvania press that players can soon expect a seamless experience switching between ESPN sports betting and Hollywood Casino when using the PA online casino app, with an integrated approach that allows users to flip effortlessly at the click of a button.
What Can PA Players Expect from The New Hollywood Online Casino?
The new Hollywood Online Casino will bring with it a fleet of new features and an enhanced gaming experience, starting with the above-mentioned seamless integration with ESPN Bet. Other improvements include an overall improved mobile experience thanks to technology upgrades, more game diversity and the possibility of improved promotional offers that extend both to new and loyal players.
The Impact On The Pennsylvania Gaming Landscape
This rebranding is expected to leave an overall positive impact on the PA gaming scene, with the introduction of ESPN solidifying the state’s reputation as one of the top gambling destinations. The move also marks a significant step forward to embrace seamless sports and casino gambling, which should give the state an added advantage on other states.
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